Press & Awards

Cookie Policy

Cookie Policy

Cookie Policy


Cookies are elements consisting of small text files that the websites visited by users send to their terminals, where they are stored before being transmitted back to the same websites during subsequent visits. Cookies are used for different purposes, have different characteristics and can be used both by the website owner or by the user who is browsing the site itself, or a third party. Cookies can be divided into the following main categories:

(i) session and permanent cookies; (ii) technicalandprofilingcookies; (iii) first-party and third-party cookies.

2. Session and permanent cookie; Cookies can expire at the end of a browser session (the period between the opening and the closure of the browser by the user), or can be stored for a longer period; at this respect it is possible to divide:

  1. (i)  session cookies, ie: those that allow websites to link the actions of a user during a browser session and that expire when the browser session ends;

  2. (ii)  permanent cookies, ie: those that are stored on a user's device during browser sessions, for varying periods of time, that allow the User to store his preferences or actions with respect to a website.

3. Technical and profiling Cookies Further, it is possible to make a distinction between technical and profiling cookies:

  1. (i)  Technical cookies, ie: those used for the sole purpose of carrying out the transmission of a communication over an electronic communications network, or as strictly necessary for the provider as an Company information service explicitly requested by the subscriber or the user to provide this service. They are not used for other purposes and are usually installed by the owner or operator of the website;

  2. (ii)  Profilingcookies,ie:thosecreatinguserprofilesthatareusedtosendtargetedadvertisements according to the preferences expressed by the users while surfing the internet. Given the considerable invasiveness of such cookies as part of the private sphere of the users, the European and Italian legislation requires that the user be properly informed on the use of the cookies, through (a) a brief informative note (called banner) and (b) and a note on the website asking a first time visitor to express consent in this regard. Such consent may be given in a general way, by interacting with the brief informative banner present on the landing page of the website, as indicated on the banner, or it can be provided or denied in a selective manner. This

consensus is tracked in the subsequent visits. In any case, the user has the option, at any time, to revoke completely, or in part the consensus already rendered.

4. First and third party cookies Cookies may be of "first part" (so-called first party cookies) or "third part" (so-called third party cookies) according to the website or the domain from which it comes, and in this regard:

  1. (i)  the first party cookies are cookies set and managed by the website owner. The owner of the

    website is the sole responsible for the disclosure obligation, the acquisition of any consent and

    / or the possible blocking of cookies;

  2. (ii)  third-party cookies are cookies set by a domain different than the one visited by the user. The

    reporting and obligation to indicate the detailed rules fall under the direct and exclusive responsibility of the third part that installs them on the users' terminals, and the website owner is only required to enter the link of the third party website where such elements are available. 2.


  1. (i)  Premises In this paragraph, the owner of the site WRAD s.r.l., with registered office in via Strada Ponte del Marchese 24 (VI) - (hereinafter the "Owner"), provides the user with all the information about the cookies placed on the website http:// www.wradliving.com (hereinafter the "Website") and all necessary information about how to manage his or her preferences with respect thereto.

  2. (ii)  First party cookies First party cookies used by the Owner of the Website are solely technical and belong to the category of feature cookies, which are used to activate specific functions of the Website necessary to provide the service or to improve it. Technically, each bit of information is a single cookie, but all respond to the same function. These technical cookies, as explained in the above paragraph, do not require the user's prior consent to be installed and used, as the statement mentioned above is a sufficient condition.

  3. (iii)  Third party analytical cookies The Owner of the Website uses only third-party analytical cookies, provided by Google and named "Google Analytics" in order to analyze the use of the website by users and to improve the features.

_utma cookies are needed to trace third parties used for the analysis of the visits. They are placed on the browser the first time the user lists the website and create a unique code to distinguish the user/session. These cookies are updated each time the user visits the page and last two years from activation.

_utmz cookies instead are used to store information on how the user reached the website (ex. from a link or a web research). These cookies are also updated every time you visit the website and last 6 months from activation.

For detailed information on the analytics, you should consult Google's privacy policy at the following link www.google.it/intl/it/policies/privacy, in which are available processing information and the user as the chance to agree or deny such processing. The Owner represents that with reference to third party cookies he has only the obligation to insert in this cookie policy the link of such third parties. The latter is the one who shall provide information regarding the process and the eventual block of such used cookies It is to emphasize that information acquired by cookies above-mentioned are anonymised before sending data to the third party owner. In any case it is about information not allowing to identify users personally. This website also uses various remarketing services (including Google AdWords) to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example to fill in a form to make an enquiry. This could be

in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy. AdWords Remarketing is a Remarketing and Behavioural Targeting service provided by Google. It connects the activity of wradliving.com with the Adwords advertising network and the Double-click Cookie.You can opt out of the cookie tracking here: http:// google.com/settings/ads/onweb/optout?hl=en Within Google AdWords this website also plans on using Google Conversion Tracking. This cookie is installed when a user clicks on an ad provided by Google, they are anonymous and last 90 days. This cookie helps us analysing conversion rate data coming from an advertisement placed on Google. You can opt out of this option by deactivating the Google Conversion Tracking on your internet browser. Here again Google’s privacy policies for your reference www.google.it/intl/it/policies/privacy. Finally this website uses the Facebook Pixel cookie which allows the website to monitor conversions to its website from ads placed on Facebook. This cookie gives the website analytical data on how many users transitioned through Facebook campaigns. Again, it is only used for data analysis, t is not intended to profile users and it is anonimysed.

(iv) Third party cookies When you visit our Website, you may notice some cookies that aren’t related to us. With third party cookies we do not have control of the information provided by the cookie and we do not have access to this data. This information is entirely controlled by third party cookies as described in the respective privacy policy. The third party cookies on our Website are the following. HotJar. We use this cooke to optimise users’ navigation of our website by aggregating behavioural data. The latter is anonymised. For more information please visit https:// www.hotjar.com/privacy.


In addition to what is indicated in this document, the user can manage preferences for cookies directly into his browser and prevent - for example - third parties’ cookie installations. Via your browser preferences you can also delete the cookies installed in the past, including Cookie in which is eventually saved the installation permission of Cookies by this website. It is important to note that by disabling all cookies the functioning of this website may be compromised. You can find information on how to manage cookies in your browser in the following links:

Google Chrome: https:// support.google.com/chrome/answer/95647?hl=it; Mozilla Firefox: https:// support.mozilla.org/it/kb/Gestione%20dei%20cookie;
Apple Safari: https:// support.apple.com/kb/PH19214?locale=it_IT;
Microsoft Windows Explorer: http:// windows.microsoft.com/it-it/windows-vista/block-or-allow-cookies. On the following website you can find more information and assistance on cookies and advertisements: http://www.youronlinechoices.com/it/


This cookie policy was last updated on September 30th 2020. Any future updates will be posted on this page.